The London Olympics was a fantastic event for the majority of the country, but not necessarily in the pub trade. Basically, the pubs in the UK were hit by millions of people staying in and watching Team GB and Paralympics GB.
The Spirit Pub Company saw their business decrease during the Olympics and this was during a time of year where they would normally be in full swing. Since the Paralympics ended though, they have had a bit of a boom which has helped the recovery.
Speaking about what has been an up and down couple of months, Mike Tye, the Chief Executive of Spirit said he was happy with how the company’s 1,300 pubs across the UK have performed in general.
He said: “We have finished the year strongly despite challenging trading conditions created by the poor summer weather and the disruption caused by the Olympic Games.”
Overall, the feel good factor is bound to help this business too. After the fantastic summer of sport, people are in a decent mood and let’s face it, are still celebrating in their local pub.
Some are even playing Pub Games in their favourite watering hole and perhaps this is their way of bringing the Olympic spirit to public houses across the country! You just know a lot of the quiz questions will be centred around the Team GB athletes for many years to come.
Elsewhere, the pub chain JD Wetherspoon has revealed that it made a profit during the Olympics. The Summer of Sport provided unprecedented business and interest with people celebrating the games, but they have admitted that this cannot be maintained.
Anyway, who fancies a pint?